Gillette Venus has tapped J.Lo to become their first ever Global Brand Ambassador. While I can't remember the last celebrity spokesperson this brand had (I'm pretty sure they did something with Rihanna as evidenced by the photo below) this sounds like a pretty cool gig that the Jennifer has nabbed.
As part of the partnership, Jennifer revealed a new rendition of the iconic song "Venus" (and no I'm not really interested in hearing her sing so I have no clue as to how it sounds but you can click here to listen to it) as well as launched the Venus Goddess Fund For Education. This fund is a new global cause that will help support female empowerment through education.
Because Jennifer believes that "there's a Goddess in every woman," she's encouraging all to "get your Goddess showing" by logging onto the Venus website to share your stories. $1 will be donated to the Venus Goddess Fund For Education for each story shared.
On the site, you'll see Jennifer posing in a silver mini dress (photoshopped within an inch of her life, of course) along with this quote: "Goddess is one part inner beauty. One part outer beauty. And one part 5-inch heels."
Um....yeah.....
Beginning next month, you'll see J.Lo in print and TV ads for the brand representing a variety of Venus products, including a new ProSkin razor that launches this month. Check out her first TV ad below. I must say that I DO actually like the commercial. The part at the end where she's playing on the beach with her twins is so adorbs!
What do you think of this news, Glamazons? Do you think J. Lo should continue her domination in the world of beauty brands? Who would you like to see her sign with next?!
xo
Ferocia
Labels: beauty, beauty news, Gillette Venus, J. Lo, Jennifer Lopez, razor, Rihanna, Venus, Venus Goddess Fund For Education