Ok, so this post is for the hard core beauty gals out there (and for those who don't know, now you know!)Every year, the creme de la creme of the beauty world get together for the annual Cosmetic Executive Women (CEW) Beauty Insider's Choice Awards. It's like the Golden Globes of the beauty world....kind of a big deal to have that hot pink seal of approval on your product! According to a statement released by Carlotta Jacobson, CEW President, women are looking for "performance and value" when they buy beauty products."With the CEW Beauty Awards, consumers have the advice of more than 4,000 beauty experts to lead them to the best products the industry had to offer."The event is held yearly at the Waldorf Astoria Hotel in New York; a great venue, but the lunch always consists of a dried up piece of chicken with some type of weird sauce drizzled over it. Needless to say, I never really eat it, but the deserts are always good! Each product is voted on by the members of CEW (i.e. at least 4,000 professionals). Some interesting tidbits:-Nearly 550 products were entered by 260 beauty brands-140 finalists were chosen across 28 categories-Categories range from makeup to hair care, sun to scent-Both mass and prestige products were honoredThis year, the luncheon was hosted by actor Mario Cantone (best as known for his role as the wedding planner in Sex and the City The Movie). He was a pretty funny host...very loud and even cracked jokes on some of the The Real Housewives of NY who were there! Music artist Shontelle (she's a spokesmodel for VEET and is having an event next week which I'll attend and report back to you on) was also there. One of the best parts about attending the luncheon is that you get a bag full of the winners (i.e. free beauty products!) at the end of the luncheon.With that said, behold! I give to you the 2009 CEW Beauty Awards winners. Check out www.cew.org for more info!BATH AND BODY Body Treatment - Mass Avon Products, Inc. Anew Clinical Professional Stretch Mark Smoother Body Treatment - PrestigeOjon Tawaka™ "The Ball" Scented Bath & Body - Mass Vickery & Clarke Natural Apothecary Eucalyptus & Peppermint Cold & Sinus Soak Scented Bath & Body - Prestige Fresh Fig Apricot Bath and Shower Gel FACIAL SKINCARE Acne TreatmentClean & Clear® Advantage® Blackhead Eraser™ Exfoliating Cleanser Anti-Aging - Mass Olay Regenerist 14 Day Skin Intervention Anti-Aging - Prestige Clinique Even Better Skin Tone Corrector Cleanser & Scrub - Mass Neutrogena Wave™ Power Cleanser and Deep Clean Foaming Pads Cleanser & Scrub - Prestige Fresh Appleseed Brightening Exfoliant Eye Treatment - Mass Garnier Nutritioniste Skin Renew Anti-Puff Eye Roller Eye Treatment - Prestige Shiseido White Lucent Brightening Eye Treatment Moisturizer - Mass Olay Definity Color Recapture Moisturizer - Prestige ESTÉE LAUDER Time Zone Line and Wrinkle Reducing Moisturizer SPF 15 HAIR Hair Care, Style & Coloring - Mass Avon Products, Inc. Advance Techniques Grey Root Touch-Up Hair Care, Style & Coloring - PrestigeLiving Proof, Inc. Straight Making No Frizz Styling Cream for Medium to Thick Hair MAKEUP Eye Product - Mass L'Oréal Paris Double Extend Beauty Tubes Mascara Eye Product - Prestige Lancôme Ôscillation Face Product - Mass CoverGirl Simply Ageless Foundation Face Product - Prestige Giorgio Armani Face Fabric Foundation Lip Product - Mass Avon Products, Inc. Pro-To-Go Lipstick Lip Product - Prestige YSL Rouge Volupté Silky Sensual Radiant Lipstick SPF 15 MEN’S GROOMING Men’s GroomingZIRH Holdings LLC Drenched SCENT Men's Scent PUIG USA Prada Infusion d'Homme Eau de Toilette SprayFragrance Supplier: GIVAUDAN Women's Scent - Mass Avon Products, Inc. Bond Girl 007Fragrance Supplier: FIRMENICH Women's Scent - PrestigeHarajuku Lovers Fragrances "G"Fragrance Supplier: FRAGRANCE RESOURCES SUN Sun Product - Mass AVEENO® Continuous Protection Sunblock Spray SPF 70™ Sun Product - Prestige Clarins Delicious Self Tanning Cream INDIE BEAUTY AWARD NIA 24®